High demand for digital events

November 2, 2017

A 2016 study* by Ashfield Healthcare uncovered that 61% of health care professionals (HCP’s) find it difficult to attend scientific meetings and would like information to be available online. There is a growing demand for more digital events and support tools. Reported of high value** by HCP’s are: e-learning modules (51%), videos of presentations post-event & on demand (56%) and live case study discussion (64%).


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* Want to know more about this study? Click 

** EPG Communications Group. 2017. Scientific Meetings in the Digital Age. The what, where, when and how of evolving healthcare professional demand and pharmaceutical industry supply.



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