Despite the pharma sales force making great strides towards “digitizing the field” with tablets and other technologies, a new study finds that pharma sales tactics haven’t kept pace with the evolving behavior and information needs of today’s physicians. As the following infographic shows, the content reps are showing is often old news.
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Wanting to know more about the ePharma Physician® study? Click here to dig into the details.
Have a nice day,
The Mevipro team